Shopify “pages” are usually found away from the homepage - whilst this suits many circumstances and store setups, occasionally, there is a need for further visibility of these pages.
By using the Page section on your homepage, you are able to expose additional, deeper content, to resonate more powerfully with your customers, allowing you to appeal to the customers’ needs and emotions to increase the chances of conversions.
To get started, head to:
Online store → Themes → Customize
Follow the above steps and you will see these options:
Select the page which you would like to be displayed as a section on your homepage.
This applies the heading which is pulled from the page itself, in the Shopify admin area: