A Favicon is a small image that resides in your browser’s tabs (and often bookmark lists), allowing you to identify the page - and the brand that it represents - at a glance.

Example of a Favicon, highlighted in yellow.

🌟 We recommend using a smaller version of your logo for your favicon, as this is customary to keep consistency throughout your branding.


  1. Within your Shopify admin, go to Sales Channels > Online Store > Themes.

  2. Click your theme, and select Customize.

  3. On the left-hand menu, select Theme settings.

  4. Scroll down to select Favicon.

Theme settings > Favicon


To add an image as your favicon, go to Favicon image and click Select image. Upload a new image, or select a pre-existing image from your Library or Shopify's Free Images.

Your image will be scaled down to 32 x 32 pixels.

Uploading a favicon image.